YAGRO's expertise & innovation
YAGRO aims to transform how farmers understand and optimise their performance, unlocking every pound and tonne of potential available to their business. Their platform and services help farmers know their figures and use them to their advantage. They strive to be the farm’s dedicated data analyst and go-to resource for getting answers and uncovering those crucial insights needed for smarter farming decisions.
YAGRO Analytics is a powerful tool that leverages pre-existing data to create a comprehensive financial analysis of your crop, variety, and field performance. The platform aggregates and validates data from multiple sources to turn data into knowledge and actionable insights. As one of their customers put it, 'by clicking a couple of buttons, the YAGRO platform highlights my opportunities on the farm and collates all my information in a comparable way.' The ability to benchmark performance helps farmers by providing context and finding opportunities where further optimisations can be made.
Their Tracker product is designed to help farmers manage in-season challenges. It keeps track of spending for each crop and variety throughout the year. Comprising four key features: Tracker, Budgets, Commodities, and Inputs, it enables an informed response to seasonal changes and ensures an efficient operation.
YAGRO’s MarketPlace enables a farmer to protect their profit margins when purchasing inputs or selling grain by ensuring they are making effective decisions and optimising their budget and produce. Marketplace is designed to take the hassle and time requirements out of ordering farm inputs by reaching out to a range of suppliers for comparative live quotes.
YAGRO Connect is the new enterprise offering aiming to provide on-farm visibility and opportunity to help some of the industry's biggest players and brands solve their supply chain, sustainability and resilience challenges, whilst ensuring fair and transparent value back to farm. It provides transparency and understanding of the emissions impact of agricultural production, whilst offering accurate insights to consumers, processors and industry partners. Growers receive succinct and verified reporting to gain a better understanding of their farm operations and market needs, and stakeholders can better understand farm-level operations and emissions to better recognise and reward sustainable and quality practices.
Data within Connect is sourced from grower groups supplying consumers, processors and industry partners, or B2B channels and is certified by Farm Data Principles. No farm data is shared with other Frontier companies.
Next to their products, they have a team of data experts who take on additional, more bespoke analytics projects. Tailored to specific requirements, they go deeper into farm data, bringing data to life with visualisations. Accurate and precise information allows for a proactive approach that supports farmers in protecting their margins and making informed decisions, be it with buying inputs or selling crops or anything in between.
YAGRO combines their cutting-edge technology with expertise from within its trusted Partner Network, working with businesses and organisations such as Savills, Brooks Leney, Wilson Wraight and Frontier. Partners who are well versed in their systems, so that advisors can work hand in hand with the farm, collate and manage data, set goals, and identify and implement improvements. Acting as a vital channel of communication and distribution between YAGRO and the farming community, the Partner Network guides YAGRO’s focus and development to ensure they continue to innovate on behalf of their customers.
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